The unpredictable aftermath of the 2008 financial crisis led Kurush Mistry down an unexpected path into independent filmmaking, transforming what began as a simple investment opportunity into a comprehensive crash course in movie production. His journey was further complicated by his personal connection to the project through his partnership with the writer/director, adding layers of complexity to an already challenging venture.
The film’s narrative centered on contemporary themes relevant to the South-Asian community in New York, exploring the intricate dynamics between four professionals at different stages of their romantic lives. The storyline delved into the tensions between traditional values and modern dating practices, while examining the subtle persistence of cultural practices like urban dowry and the challenges of maintaining work-life balance in a demanding metropolitan environment.
What began as a modestly budgeted production quickly evolved beyond its initial scope. As Kurush Mistry became more deeply involved, the project expanded significantly, requiring additional financial support from a network of generous friends and supporters. The team’s inexperience led to constant revisions of both creative and financial plans, creating a dynamic but challenging production environment.
Each stage of production presented unique obstacles that tested Mistry’s problem-solving abilities. From managing the sudden loss of filming locations to navigating SAG union requirements and unexpected costs, the challenges demanded quick thinking and adaptable solutions. His role organically expanded to encompass various aspects of production, including financial oversight, personnel management, and creative input through script revisions.
One of the most meaningful aspects of Kurush Mistry’s involvement emerged through his creative contributions. Recognizing that certain dialogue needed refinement to better reflect the characters’ maturity, he undertook the task of rewriting portions of the script. A particularly poignant moment came during the filming of a relationship resolution scene he had co-written, where watching his words come to life through the actors’ performances created an unexpectedly emotional connection to the creative process.
Despite achieving theatrical distribution across multiple U.S. venues, the film encountered mixed critical reception and faced commercial challenges. Upon reflection, Mistry identified several factors that might have contributed to these difficulties, including the absence of established stars and the need for a more comprehensive marketing strategy. The experience suggested that a more gradual, word-of-mouth release approach might have better served the film’s interests.
Looking back on the experience, Mistry acknowledges several crucial lessons learned. The importance of having seasoned professionals in key production roles, particularly in producing and assistant directing positions, became evident. Understanding industry regulations and union requirements proved essential, as did preparation for managing the inherent tensions between different production roles.
The venture pushed Mistry well beyond his structured corporate background, allowing him to explore unexpected creative avenues. Beyond script revisions, he even ventured into music composition, co-creating one of the film’s songs. Despite the commercial challenges, the experience offered invaluable lessons about flexibility, decision-making, and team management in an unstructured environment.
For others considering similar ventures into independent filmmaking, Kurush Mistry’s experience serves as both a cautionary tale and an inspiration. His advice emphasizes the importance of setting realistic expectations, appreciating intangible rewards, and maintaining an open mind throughout the process. While commercial success proved elusive, the personal and creative growth achieved through the experience proved invaluable.